On the occassion of the birthday of late Col GV Raja, the doyen of Kerala sports, a colourful function for launching the campaign " I support Basketball" was organised at the Kowdiar Palace premises, Trivandrum here at 9am on 13th Oct 2017.
Princess Gowri Lakshmi Bai and Prince Aditya Varma recieved the Basketball from the Indian Womens Basketball trio of Jeena Scaria, Grima Merlin Verghese and Anjana P.S and shot the Basketball successfully at a specially setup portable Basketball hoop to launch and endorse the campaign.
Former Indian captain Unwin Antony, Mohammed Iqbal (President, Team Rebound), Philip Zacharia ( Vice President, Kerala Basketball Association) , Joymon ( President, Trivandrum District Basketball Assn) along with several other former and current Basketball players joined the campaign with a shot at the hoop set up at the Palace premises.
Sharing her thoughts on the campaign after joyfully converting the basket , Princess Gowri Lakshmi Bai said " I am so delighted to be part of this campaign and wish all success and am proud to say that I support Basketball".
The "I support Basketball" campaign is part of promoting the International Hoopathon Series 2017 which includes 5 Basketball matches between the current National Champions Kerala All Star team and Australian BigV League Club Ringwood Hawks to be played at 5 cities in Kerala between Nov 5 - 12.
"Its a pleasure to launch this campaign along with the present day pride of Kerala womens Basketball on the ocassion of the Birthday of my grandfather considering his passion for all sports" said Prince Aditya Varma. The President of Team Rebound Mohammed Iqbal also gifted the Basketballs to the Royal family on the occassion.
The campaign is expected to garner public support through a missed call to 901 55 300 55 which registers as a vote for the campaign. Each missed call will generate an SMS which provides a link to endorse the campaign. Several prominent personalities across various cities which is hosting the International Hoppathon Series are expected to endorse the campaign which will run till mid of Nov 2017.